BMW i8

BMW i Augmented Reality Visualizer: First application by BMW, provides a tour of new car before you purchase it

Following a successful pilot, the BMW i Augmented Reality Visualizer—the world's first automotive app to use Google's Tango 3D AR technology—is now live on Google Play for anyone to download.

BMW i8 Concours d’Elegance Edition Revealed

BMW has announced plans to offer an i8 Concours d'Elegance Edition at the Pebble Beach Concours d'Elegance.

Louis Vuitton Create Custom Bags for BMW i8

Louis Vuitton has partnered up with BMW to debut a set of luggage pieces that match the BMW i8 plug-in hybrid.

BMW To Sell Electric Models Online‎

The first two cars in BMW's new i range, the electric i3 city car and hybrid i8 coupe, will be offered for sale on the internet.

First BMW i Store Opens in London

The London space is designed to be a showroom for the carmaker's new premium brand BMW i, based around electric and hybrid engines.

BMW To Replace LED Lights With Laser Headlights

BMW will introduce the next generation of head lights - laser lighting on its BMW i8 - that could cut energy use in half compared to LED lights. The laser beam headlights will be twice...
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