The Million Dollar Fishing Lure features 100 cts. of Diamonds and Rubies and 3 pounds of platinum and 14 and 18 carat gold.
MacDaddy Fishing makes lures with various combinations of precious metals and/or precious stones. The lures range in price between $40 to $1,000,000.
You can have lures engraved and their website suggests that not only are these lures fully functional, but can also be used as jewelry.
Via universeofluxury
