racing

How a Legendary Rolex Chronograph Came to be Named Daytona

Before lending its name to one of Rolex's emblematic chronograph, the city of Daytona Beach was already legendary as the home of speed records

The Iconic Watch from the 60s: Tissot PRS516 Alpine Limited Edition

Acknowledging Tissot and Alpine’s winning history, the brand celebrates the new Alpine A110 which won the Rally World Championship, with an exciting PR 516 special edition, limited to just 516 pieces.

The “Norwegian Joy” cruise ship docked in Shanghai features 2-story Ferrari-branded racetrack

Norwegian Cruise Line offers a one-of-a-kind experience with an open-air laser tag course and every racing aspirant's dream Ferrari-branded track

Aston Martin Releases Limited Edition Badges

Aston Martin offers 250 handmade badges to fans, in honor of its 2016 World Endurance Championship success.

Liberty Media Buys F1 for $4.4 billion

Formula 1 has a new owner now that Liberty Media has bought the racing business for $4.4 billion, according to widespread news reports.

Formula One Weekend With IWC Schaffhausen

With the Formula One season heating up, we take a look at two locations where you can meet IWC ambassadors who are of course race car drivers!

Le Mans Classic 2016 X Richard Mille RM11-02

The luxury watchmaker Richard Mille was on hand to witness the Le Mans Classic this year and even launched a new limited edition watch in its honor.

Porsche Turns in Heroic 6 Hours of Spa Race

After clocking up a success in Silverstone, all seemed lost at the start of Spa-Francorchamps, but a consistent performance saved the day, and the race.
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