The IWC iPhone application is officially live. The app is available for free download on iTunes and has the capabilities to showcase the entire collection.
By holding the iPhone up to your wrist, users can even virtually wear the different IWC models with the “try it on†function.
Another feature of the “IWC App” is the possibility to locate to the closest IWC Boutique or IWC Authorized Retailer.
Source: JustLuxe
