Louis Vuitton “Spirit of Travel” Ad Campaign

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The Spirit of Travel campaign Louis Vuitton

Luxury giant Louis Vuitton revealed the first images of its Spring/Summer 2014 advertising campaign, set in South Africa.

The Spirit of Travel campaign Louis Vuitton

The new “Spirit of Travel” campaign was shot by fashion photographer Peter Lindbergh and celebrates the French house’s travel heritage.

The Spirit of Travel campaign Louis Vuitton

The ads star Karen Elson, Edie Campbell, a whole lot of Louis Vuitton bags, and a giraffe. A cheetah, lion cub, and a zebra also make appearances in the ads, which WWD reports were not manipulated.

The Spirit of Travel campaign Louis Vuitton

The campaign, styled by Carine Roitfeld, also spotlights Vuitton’s iconic monogram bagsSpeedy, Keepall and Neverfull – alongside 2 new styles.

The Spirit of Travel campaign Louis Vuitton The Spirit of Travel campaign Louis Vuitton

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