Rihanna and MAC readying Viva Glam

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MAC Cosmetics and Rihanna have teamed up again for the launch of a new Viva Glam lipstick.

MAC Viva Glam campaign

The star has designed a new shade of lipstick and ‘Lipglass’ lipgloss for the company, which will donate 100% of the purchase price to fighting HIV and AIDS.

Rihanna explained the difference between the Viva Glam shade and RiRi Woo: “For VIVA GLAM Rihanna, I added a little bit of frost, so the texture is more shiny — not as matte as RiRi Woo.”

“To me makeup is a major accessory. It can change an outfit, it can make the outfit, it can be the outfit, and that’s why I like to play with it. Lipstick can glam up a whole look — especially in red.”

The Viva Glam lipstick will hit stores in February.

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